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Graham Norton Show
Credits
Client: So Television
Agency: 33Seconds
Project Lead: Claire Dikecoglu
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Brief
To ensure that The Graham Norton Show maintained its popularity for second screening every Friday night, So Television ​needed an agency partner to live tweet weekly.
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Approach
For four and a half years, I lead the team that was entrusted with this high profile Twitter account.
I worked with the production team to receive the new episode every Friday afternoon, signing off pre-prepared tweets, then overseeing the live tweets every Friday night.
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